Meta Pixel Purchase Event for WooCommerce
Fires the Meta (Facebook) Pixel "Purchase" event with the order value, currency and product IDs on the order received page, once per order.
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Meta Pixel ViewContent and AddToCart for WooCommerce
Sends Meta (Facebook) Pixel "ViewContent" on product pages and "AddToCart" when products are added, so you can build retargeting audiences and optimize ads.