Meta Pixel ViewContent and AddToCart for WooCommerce
Sends Meta (Facebook) Pixel "ViewContent" on product pages and "AddToCart" when products are added, so you can build retargeting audiences and optimize ads.
Snippet Library
Analytics & Tracking snippets for WordPress
Snippets for analytics and tracking: add Google Analytics, Tag Manager or ad pixels, exclude logged-in users and track clicks or form sends. For marketers who want the tracking code in place without editing the theme.
Page Details in the GTM dataLayer
Pushes page information (page type, post type, categories, author, publish date and login status) to the dataLayer before Google Tag Manager loads, for use in tags and triggers.
Remember UTM Parameters and Fill Hidden Form Fields
Saves utm_source, utm_medium, utm_campaign, utm_term, utm_content and gclid from the landing page in a first-party cookie, then fills matching hidden fields in your forms so leads keep their campaign source.
Scroll Depth Events in the dataLayer
Pushes scroll_depth events to the Google Tag Manager dataLayer when visitors scroll 25, 50, 75 and 90 percent of a page, to measure how far content is read.
Send Post Category and Author to GA4
Tells Google Analytics 4 which category, author and post type each page belongs to, so you can see which topics and writers bring the most engagement.
Track Searches With No Results in GA4
Sends a search_no_results event with the search term to Google Analytics 4 when a site search finds nothing, showing you what visitors want but cannot find.