Google Analytics 4 Without Tracking Logged-In Staff
Outputs the GA4 tag only for visitors and customers, so your own visits as an author, editor or administrator do not skew the statistics.
Snippet Library
Analytics & Tracking snippets for WordPress
Snippets for analytics and tracking: add Google Analytics, Tag Manager or ad pixels, exclude logged-in users and track clicks or form sends. For marketers who want the tracking code in place without editing the theme.
Page Details in the GTM dataLayer
Pushes page information (page type, post type, categories, author, publish date and login status) to the dataLayer before Google Tag Manager loads, for use in tags and triggers.
Send Post Category and Author to GA4
Tells Google Analytics 4 which category, author and post type each page belongs to, so you can see which topics and writers bring the most engagement.