GA4 view_item and add_to_cart Events for WooCommerce
Sends GA4 ecommerce events when a shopper views a product page and when they add a product to the cart, from the product page or with AJAX buttons on shop pages.
Snippet Library
Analytics & Tracking snippets for WordPress
Snippets for analytics and tracking: add Google Analytics, Tag Manager or ad pixels, exclude logged-in users and track clicks or form sends. For marketers who want the tracking code in place without editing the theme.
Remember UTM Parameters and Fill Hidden Form Fields
Saves utm_source, utm_medium, utm_campaign, utm_term, utm_content and gclid from the landing page in a first-party cookie, then fills matching hidden fields in your forms so leads keep their campaign source.
Track 404 Errors in GA4
Sends a page_not_found event to Google Analytics 4 with the broken URL and the page the visitor came from, so you can find and fix dead links.
Track Phone, Email and WhatsApp Link Clicks
Sends an event to Google Analytics 4 (or the GTM dataLayer) whenever a visitor clicks a phone number, email address or WhatsApp link, so you can count leads from these contacts.