Pinterest Tag
Adds the Pinterest tag to every public page and records page visits, with an option to wait for cookie consent.
Snippet Library
Analytics & Tracking snippets for WordPress
Snippets for analytics and tracking: add Google Analytics, Tag Manager or ad pixels, exclude logged-in users and track clicks or form sends. For marketers who want the tracking code in place without editing the theme.
Plausible Analytics
Adds the lightweight, cookie-free Plausible Analytics script.
Post Views Counter With Admin Column
Counts views of posts and pages, shows the totals in a sortable "Views" column in the admin, and adds a [wpide_views] shortcode to display the count.
Reddit Pixel
Adds the Reddit Ads pixel to every public page and tracks page visits, with an option to wait for cookie consent.
Remember UTM Parameters and Fill Hidden Form Fields
Saves utm_source, utm_medium, utm_campaign, utm_term, utm_content and gclid from the landing page in a first-party cookie, then fills matching hidden fields in your forms so leads keep their campaign source.
Scroll Depth Events in the dataLayer
Pushes scroll_depth events to the Google Tag Manager dataLayer when visitors scroll 25, 50, 75 and 90 percent of a page, to measure how far content is read.
Send Login Status and User Role to GA4
Sets GA4 user properties for whether the visitor is logged in and their role (for example customer or subscriber), so you can compare members and guests in reports.
Send Post Category and Author to GA4
Tells Google Analytics 4 which category, author and post type each page belongs to, so you can see which topics and writers bring the most engagement.
Simple Analytics
Adds the cookie-free Simple Analytics script to your public pages. No tracking ID is needed: data is matched to the domain you added in Simple Analytics.
Tag Microsoft Clarity Sessions With Page and User Type
Adds custom tags to Microsoft Clarity recordings for the page type, post type and whether the visitor is logged in, so you can filter recordings by them.
TikTok Pixel
Adds the TikTok pixel to every public page and records page views, with an option to wait for cookie consent.
Track 404 Errors in GA4
Sends a page_not_found event to Google Analytics 4 with the broken URL and the page the visitor came from, so you can find and fix dead links.
Track Phone, Email and WhatsApp Link Clicks
Sends an event to Google Analytics 4 (or the GTM dataLayer) whenever a visitor clicks a phone number, email address or WhatsApp link, so you can count leads from these contacts.
Track Searches With No Results in GA4
Sends a search_no_results event with the search term to Google Analytics 4 when a site search finds nothing, showing you what visitors want but cannot find.
Umami Analytics
Adds the privacy-friendly Umami analytics script (cloud or self-hosted) to every public page, skipping logged-in staff.
WooCommerce Purchase Data in the GTM dataLayer
Pushes a GA4-style "purchase" ecommerce object to the Google Tag Manager dataLayer on the order received page, ready for GA4, Google Ads or Meta tags in GTM.
X (Twitter) Pixel
Adds the X (formerly Twitter) website tag to every public page for conversion tracking and audiences, with an option to wait for cookie consent.